Throughout Nick’s more than 20 years in publishing, he’s advocated that when media serves its readers first, it serves its advertisers best. User experience, and the ability to deliver quantifiable marketing value, are the two essential pillars for sustainable and successful content creation. Born into a diplomatic family in Canada’s international aid program, Nick has spent years living in Asia and Europe. When he’s not butchering the Tragically Hip or Blue Rodeo on guitar, Nick enjoys sailing, scuba diving, and recently skiing, although he’ll be the first to tell you it’s a downhill proposition. (Sigh, we know.)
Donna, or “D” to those in the know, wears many hats at Actual Media. She is our creative director, graphic designer and publications art director. Donna is also Actual Media’s connection with Hollywood having worked in the art department in the Winnipeg film industry. She has over 20 years design and production experience with many of Winnipeg’s leading design and marketing firms working on a variety of consumer and B2B design projects before making the move to Toronto.
With 20 years of experience in business-to-business and consumer media, she specializes in connecting companies with their ideal customers by leveraging traditional, digital and social media. She has extensive experience in event management, publicity and online retailing. Elena is a former professor of advertising, online and social media at Humber College’s The Business School (“Go Hawks!”).
Jane is a creative and innovative marketer with a specialization in multi-platform media. Her passion and knowledge of marketing and advertising is a great foundation for building brand partnerships for Water Canada and Actual Media.
Andrew is a jack-of-all-trades media and communications professional, with nearly two decades experience creating print, audio, and video content. His extensive portfolio also includes senior roles in municipal, provincial and federal election campaigns, as well as holding multiple leadership positions within local and provincial not-for-profit organizations.
Simran is the Associate Editor for Water Canada and Renew Canada. She brings over five years of experience in marketing and communications within the water and environment sectors to this role. Simran also has experience in client engagement, conducting research and analysis, and event management.
Todd has been active in building communities through art, social initiatives, and communication for the last 10 years. He creates content on multiple platforms and currently lends his talents to both Water Canada and ReNew Canada.
Actual Media’s president, Todd Latham, is a media entrepreneur with over two decades of experience in business publishing and communications within the Canadian environment, infrastructure and water sectors.
Nick has a leadership role with Actual Media’s water-related publications and events, specifically Water Canada magazine, the Water’s Next Awards, and the Canadian Water Summit. His depth of management experience and industry engagement will also assist Actual Media to further develop the creative agency business and strong presence in the infrastructure space with ReNew Canada magazine and the Top100 Projects publications and events. In his past role with the Ontario Clean Water Agency, he participated in several stakeholder consultations as the province developed the Water Opportunities Act and its Water Sector Strategy. Nick has an Honours B.Sc., Environmental Science, Biology from Trent University and has enjoyed a long career in the water sector.
James Sbrolla is an entrepreneur, investor, and professional Director. He has worked in the financial and environmental industries over the course of his +25 year career. His work has been focused primarily on public and private companies in the cleantech sector.
James is also an Entrepreneur in Residence in the Business Accelerator Program funded by Ontario’s Ministry of Economic Development and Innovation. In this mentorship role, he coaches entrepreneurs and technology developers through the process of commercialization. He also is a “qualified expert” for the Investment Accelerator Fund and sits on the Ontario Centers of Excellence College of Reviewers as a Cleantech domain expert. He regularly conducts due diligence for institutional investors and other organizations.
James is President of Cleantech Capital, Chairman of Environmental Business Consultant and serves on other boards including Actual Media and CHAR Technologies.