Portfolio, continued
Buttons and Banners

Event materials, created for Actual Media and the OCETA Clean Technology Report, are an important way of communicating your message in person. The ReNew, Canadian Water Treatment and Actual Media banners were created to stand beside each other at one of the many industry events we attend and distract from our shabby physical appearances.
Benchtalk

We’d like to think that Benchtalk was the Tiger Beat for the good clients of Maxxam Analytics International Corporation. As Maxxam is a national company, the quarterly newsletter was customized for four different regions in the country: Western Canada, Atlantic Canada, Quebec and Ontario. The newsletter was an excellent resource for those who use environmental laboratory services. Actual Media worked collaboratively with Maxxam and IM Group to write, edit, design and publish Tigertalk—I mean Benchtalk.
Blue Drinks

Sometimes, the people who work in the water industry just need a drink. That, and perhaps some camaraderie with some like-minded professionals at a local public house to discuss the issues of the day. As supporters of professional development over a few pints, Actual Media created a wordmark for Blue Drinks Toronto, a monthly get together for water professionals. We also created a poster for a special event with Blue Drinks and Alexandra Cousteau’s Blue Legacy group.
Canadian Brownfields 2009

If you’ve been living in British Columbia for the last few years you might have heard something about the 2010 Olympic Games. To cash in on the world’s most famous sporting event, as well as the financial and environmental benefits of building on brownfields, we created this tongue-in-cheek identity for Canadian Brownfields 2009.
Clean Technology Report

After weeks of exhaustive research, we helped OCETA create the first-ever Ontario Clean Technology Report: the Cleantech Growth & Go-to-Market Report. The report served as a great learning experience and taught us that we can, in fact, conceptualize, edit and design a beautiful 170-page report in less than two months and meet budget.
EDC’s Top 50

When Economic Development Canada (EDC) engaged Actual Media to compile and produce a comprehensive list for its Canadians at Work: The Top 50 International Infrastructure Projects brochure we made the first publication you see. The result was a 24-page supplement for ReNew Canada, plus EDC’s own distribution in English, French and Polish.
Last year, when EDC engaged us to make the project again (our third with them), the result was this attractive 32-page book.
FCM’ Smart Initiatives

Building upon our ongoing successful collaboration on content in ReNew Canada, the Federation of Canadian Municipalities commissioned Actual Media to create “Smart Initiatives,” a look at how the Green Municipal Fund is helping Canadian communities from coast to coast. Our researchers contacted hundreds of municipalities to create this report and discovered that every stereotype about our country is true. Except for the mean ones.
Kilmer

There’s something about the feel of the Kilmer Brownfield Equity Fund brochure. You have to touch it. The paper, it’s so nice, so environmentally friendly.
The ReNew Canada Party

We’re awesome and everyone needs to know it—so we have parties. In an effort to help others find us and help pat our backs, we sent out these invites to clients and close, personal, business partners and other well-wishers.
Transforming Transportation
Via Photoshop magic and equally magical imagination we created this identity for the inaugural Transforming Transportation event in Ajax. This event program opened with a latch to reveal a grass-covered car hanging on a gallery wall, highlighting the importance of environmentally forward transportation.
Transportation Futures

The fits-perfectly-into-a-standard-envelope invitations we did for our ReNew Canada annual party worked perfectly to promote Transportations Futures, a one-day event last autumn. The goal was show the speed of transportation—both in locomotion and conceptually. This might have been a little on the nose.


